CPA means Cost per Acquisition. This is the one off cost paid out to an affiliate for every new player that is acquired by our brands based on the agreed terms with each brand. Our brands offer CPA deals based on First time depositing players and in some other cases based on Registration. The more real players you bring the more money you make regardless of their win or lose ratio.
We offer very competitive rates for CPA deals, which can reach up to $250 CPA to our gaming affiliates. It’s also based on a tiered table. The more players you send at each threshold the higher your CPA. For example
1 to 20 players: $150 per player
21 to 40 players: $200 per player
41 to 60 players: $250 per player
And so on.
Advantages:
CPA offers our gaming affiliates a complete once off value for the real players they bring to the AlexAffiliates.com programs up to $250 in some cases.
You do not have to worry about the win or lose ratio
Disadvantages
You only get paid once irrespective of the life time value of the player
You have no other proposition with that player’s future position within the brand.